Tips for using Shopee to grow a small business

In today's digital era, small businesses must use online platforms to stay competitive. Based on the latest research taken from the iPrice website, Shopee is the number one e-commerce application in Indonesia in terms of MAU (monthly active users). Most of the active users on Shopee are sellers who are just starting their business who do not have a store. Shopee has a user-friendly interface, a variety of built-in promotional tools that support sales, and shopee users who come from different regions in Indonesia, with Shopee helping sellers optimize their sales, attract loyal customers, and scale their operations efficiently. Many sellers have succeeded in developing their businesses, starting from Shopee by utilizing promotional features to attract many customers both inside and outside the region.

Shopee features are designed to support small business in optimalisation their sales and visibility. There is a sales ranking a month that will make sellers on Shopee compete for the title of Top Sales Product both from category to top product in Indonesia. There is a sales ranking a month that will make sellers on Shopee compete for the title of Top Sales Product both from category to top product in Indonesia. Features that are often used to boost sales to become top products such as the Shopee Mall feature, Shopee Loyalty, free shipping, store vouchers, product advertising, increase products, cashback, and so on. If you routinely make vouchers every day, it will also automatically attract buyers.

Reporting from ginee.com one of the successful sellers is Mrs. Evi who sells dress with 15-20 million  every month. Mrs. Evi said that many buyers are interested in the free shipping voucher feature at Shopee. In addition, Mrs. Evi gave the reason for joining Shopee, namely because the service is easy to understand and Shopee's customer service is responsive. In addition, there are many features on Shopee that can be utilized to increase visitor traffic. Using the Shopee platform also requires understanding how each feature functions for sellers, such as creating vouchers regularly and using the product boost feature every 3 hours to ensure the products continue to appear in search results. Quick response to buyers is also an important aspect to consider; the speed of replying to messages can be optimized by using the chatbot feature. You can also monitor your sales performance and identify which top products are most in demand. Besides that, if you don't understand the features, you can start by completing missions on Shopee to understand the selling features..If your performance is good, you can eventually become a Star Seller, with benefits such as lower admin fees and increased buyer loyalty.

 

In Conclusion therefore, with Shopee, you can grow your business using the available features without needing a large amount of capital. Creating a seller account on Shopee is not enough if you do not understand the features available to increase purchases. With the presence of Shopee, many small business players feel grateful because they can improve their skills and learn many things to serve buyers well and make them loyal. This makes Shopee an ideal choice for entrepreneurs who are just starting and want to expand their business efficiently and affordably.